AI Unleashed: Navigating Business Transformation

Date

01/10/2024

Time

from 09:00

CPE Hours

13 hours

Competency

Professional

Location

The Hub, PwC’s Academy

Price

€375

Course Description

Generative Artificial Intelligence (GenAI) is a fascinating field that harnesses the power of algorithms to create new data from existing information. One of the most exciting applications of GenAI lies in its ability to generate content in response to natural language prompts.

This 3 day course is divided in the below sessions:
Day 1 – 01st October – morning, 4 hours – in person
Understanding GenAI
Risks, Ethics, Data and Regulation pertaining to GenAI

Day 2 – 09th October – morning, 3 hours – in person
Integrating AI in your work practices: people, process, technology

Day 3 – 25th October – all day – in person
Use cases and AI tools and infrastructure, business functions and areas of expertise
Mindset Shift and Critical Thinking Essentials for Prompting
Lab session

The sessions will be preceded by pre-course activities.

At the end of the course you will receive a certificate

Course Structure

This course is split into the following modules

Day 1 – 01st October – morning, 4 hours – in person

Understanding GenAI: This module will demystify the realm of Generative AI (GenAI), unravelling its intricacies and dispelling common misconceptions. Delving into the historical evolution and technological advancements, this module explores the transformative potential of GenAI within the digital ecosystem. Through engaging discussions and insightful analyses, participants gain a comprehensive understanding of what GenAI truly entails, its capabilities, limitations, and strategic implications for various domains.
Risks, Ethics, Data and Regulation pertaining to GenAI: In this module, participants delve into the ethical dimensions of AI adoption, examining the design and implementation challenges that arise. Through critical analysis, they explore the diverse impacts of AI and gain insights into managing its implications effectively. Additionally, participants explore the significance of data quality, accuracy, and timeliness in the context of Artificial Intelligence, understanding how data integrity influences AI outcomes and decision-making processes.

Day 2 – 09th October – morning, 3 hours – in person

Integrating AI in your work practices: people, process, technology: This module will explore the potential business opportunities presented by AI and examine its impact on various facets of organisational operations. Through a comprehensive analysis, participants gain insights into how AI influences customers, employees, processes, and technological infrastructure. By understanding these dynamics, participants can strategically leverage AI to drive innovation, efficiency, and competitiveness within their organisations.

Day 3 – 25th October – all day – in person

Use cases and AI tools and infrastructure, business functions and areas of expertise: This module will focus on the process of identifying potential GenAI use cases that can be leveraged within your organisation and the various approaches that can be taken to implement, scale, and operate such use cases. Additionally, it will provide insights into selecting appropriate AI tools and infrastructure, aligning them with specific business functions and areas of expertise, and ultimately fostering a culture of innovation and collaboration to drive successful AI adoption and deployment.
Mindset Shift and Critical Thinking Essentials for Prompting: This module explores the pivotal role of critical thinking in prompt engineering, crucial for harnessing the potential of language models and other generative AI technologies. Through interactive lab-sessions, participants delve into the behavioural science and decision intelligence behind effective prompting strategies. Emphasising critical thinking, the module guides participants in crafting prompts that inspire desired outputs while navigating ethical considerations. Topics include understanding human behaviour, decision-making processes, and employing critical analysis to optimise prompt design for diverse applications. By mastering critical thinking in prompt engineering, participants gain the skills to unlock the full potential of generative AI across various domains.

Should Attend

This course is targeted towards employees interested in AI and its use a business context.

There are no specific prerequisites for this programme, and any individual interested in learning more about AI can apply.

Prerequisites

There are no specific prerequisites

Assessment

There is no assessment. At the end of the sessions you will receive a certificate of attendance.

Key-Features

The sessions were designed to be highly interactive, engaging, practical and thought provoking.

Course Structure

This course is split into the following modules

Day 1 – 01st October – morning, 4 hours – in person

Understanding GenAI: This module will demystify the realm of Generative AI (GenAI), unravelling its intricacies and dispelling common misconceptions. Delving into the historical evolution and technological advancements, this module explores the transformative potential of GenAI within the digital ecosystem. Through engaging discussions and insightful analyses, participants gain a comprehensive understanding of what GenAI truly entails, its capabilities, limitations, and strategic implications for various domains.
Risks, Ethics, Data and Regulation pertaining to GenAI: In this module, participants delve into the ethical dimensions of AI adoption, examining the design and implementation challenges that arise. Through critical analysis, they explore the diverse impacts of AI and gain insights into managing its implications effectively. Additionally, participants explore the significance of data quality, accuracy, and timeliness in the context of Artificial Intelligence, understanding how data integrity influences AI outcomes and decision-making processes.

Day 2 – 09th October – morning, 3 hours – in person

Integrating AI in your work practices: people, process, technology: This module will explore the potential business opportunities presented by AI and examine its impact on various facets of organisational operations. Through a comprehensive analysis, participants gain insights into how AI influences customers, employees, processes, and technological infrastructure. By understanding these dynamics, participants can strategically leverage AI to drive innovation, efficiency, and competitiveness within their organisations.

Day 3 – 25th October – all day – in person

Use cases and AI tools and infrastructure, business functions and areas of expertise: This module will focus on the process of identifying potential GenAI use cases that can be leveraged within your organisation and the various approaches that can be taken to implement, scale, and operate such use cases. Additionally, it will provide insights into selecting appropriate AI tools and infrastructure, aligning them with specific business functions and areas of expertise, and ultimately fostering a culture of innovation and collaboration to drive successful AI adoption and deployment.
Mindset Shift and Critical Thinking Essentials for Prompting: This module explores the pivotal role of critical thinking in prompt engineering, crucial for harnessing the potential of language models and other generative AI technologies. Through interactive lab-sessions, participants delve into the behavioural science and decision intelligence behind effective prompting strategies. Emphasising critical thinking, the module guides participants in crafting prompts that inspire desired outputs while navigating ethical considerations. Topics include understanding human behaviour, decision-making processes, and employing critical analysis to optimise prompt design for diverse applications. By mastering critical thinking in prompt engineering, participants gain the skills to unlock the full potential of generative AI across various domains.

Should Attend

This course is targeted towards employees interested in AI and its use a business context.

There are no specific prerequisites for this programme, and any individual interested in learning more about AI can apply.

Prerequisites

There are no specific prerequisites

Assessment

There is no assessment. At the end of the sessions you will receive a certificate of attendance.

Key-Features

The sessions were designed to be highly interactive, engaging, practical and thought provoking.

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